Freelance Writing
Nonfiction
"Basket Weaving 101" — MFA VS NYC, N+1/Faber and Faber
"The Failed Rhetoric of the Abortion Debate" — WhoWhatWhy.org, August 2015. "Stink Bugs Still Terrorize American Homes" — Mental Floss, June 2015. Cornell University: Off the Record — College Prowler, 2005 |
"Adelmann tells the story of her MFA years at the University of Virginia with a refreshing gentleness and lack of judgment. She offers keen insights into her 'craving to create on [her] own terms.'" —Open Letters Monthly "Many of the best moments in 'MFA vs NYC' are those that glide off topic. We witness Ms. Adelmann’s telling her father she had written a novella, and his responding: 'Novella? That chocolate spread?' —The New York Times |
Web Work
Skilled in web editorial; knowledgeable about blogging platforms such as Wordpress and Squarespace and a wide variety of social media tools.
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Product Copy (Client: Target)
Wrote product copy for all Target departments including apparel, baby, home, electronics, and entertainment. Conducted SEO research and incorporated keywords into product descriptions.
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Reviews
Co-wrote Cornell University: Off the Record and wrote content for Untangling the Ivy League.
Write hotel reviews for Oyster.com, a TripAdvisor company.
Write hotel reviews for Oyster.com, a TripAdvisor company.
"Reflecting its status as a low-key island getaway, the Catalina Resort & Spa is designed in a classic Mediterranean style that melds the outdoors with the in. The buildings feature terra-cotta roofs, stucco walls, large open windows, and arched doorways. The spacious courtyard includes a heated pool and hot tub, while pathways wind through the palm-tree studded grounds and offer up plenty of patio seating and sunning areas. The grounds offer hilltop views of downtown and are well-kept, but can feel brown and bleak if you hit the resort during a California drought."
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Corporate Writing, Editing, & Design
Researched, wrote, edited, and designed content for a wide variety of clients. Projects included designing corporate newsletters, re-designing websites, writing copy for freelance artists, editing essays and grants, and more.
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Steve & Barry's Visual Merchandising Guides
Design, wrote, and edited Visual Merchandising manuals for over 250 stores across the country.
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Corporate Newsletters
University of Virginia Children's Hospital Newsletter, Kids Matter
Editor & writer of UVa Children's Hospital Newsletter Sample articles: |
"The public relations campaign that Maria designed for EARS resulted in significant increases in training registrations, a jump in the number of calls and visits to the counseling room and more requests for outreach programs. Her concise, eye-catching advertisements included posters, fliers, quarter cards, newspaper ads, and power points for campus media towers." |